Italy Internship Earned Media Assistant

Estée Lauder

  • Milano
  • Formazione
  • Full time
  • 1 mese fa
##Italy Internship Earned Media Assistant###ELC Earned Media AssistantThe RoleThe Earned Media Assistant supports the overall media strategy of the brands, focusing on earned media execution. It involves influencer scouting, KPI tracking, and operational support across press, events, and digital platforms. The role is dynamic and collaborative, ideal for someone passionate about digital communication and trends.Key Performance Areas
  • Participation in brand media strategy and earned media execution
  • Influencer mapping, scouting, and pre-screening
  • Monitoring and reporting of influencer and press KPIs
  • Operational support for seeding activities and events
  • Press office coordination and support
  • Creation of reports for press and influencer activities
Requirements
  • Strong knowledge of emerging technologies and platforms, especially TikTok
  • Excellent communication and multitasking skills in digital environments
  • Willingness to experiment, learn, and challenge the status quo
  • Educational background in Marketing and/or Communication
  • Basic understanding of content strategy and platform optimization
  • Fluent in English

Estée Lauder