Global Trade Marketing Specialist (f/m/d)

Loacker

  • Bolzano
  • Tempo indeterminato
  • Full time
  • 2 mesi fa
We are looking for a dynamic, analytical, and internationally minded professional to join our Global Trade Marketing team. If you are passionate about FMCG, brand activation, and global markets, we would love to hear from you!Your Responsibilities:
  • Strategy Development & Execution: Support the creation and implementation of international trade marketing strategies to enhance brand visibility and drive sell-out across key channels.
  • Market & Shopper Analysis: Conduct ongoing analysis of market trends and shopper behavior to tailor strategies to local needs.
  • Go-to-Market & Localization: Collaborate with local marketing and sales teams to adapt central initiatives and support retail negotiations with compelling trade stories.
  • Category Management: Contribute to optimizing assortment, pricing, and shelf strategy in partnership with international distributors.
  • Performance Tracking: Monitor trade marketing initiatives using defined KPIs and help identify best practices for continuous improvement.
  • Commercial Process Governance: Assist in standardizing key commercial processes in line with global guidelines.
  • Channel Strategy & Portfolio Management: Support the development and execution of channel-specific strategies and align local product portfolios with global standards.
Your Profile:
  • University degree in Business, Marketing, Economics, or a related field.
  • 3-5 years of experience in Trade Marketing, Shopper Marketing, or Customer Marketing within the FMCG sector, ideally in an international context.
  • Proven experience in promotional activations, POP materials, sell-out analysis, and cross-functional collaboration.
  • Experience in international markets or within a global HQ is a strong asset.
  • Strong analytical and problem-solving skills.
  • Proactive and results-driven mindset.
  • Excellent interpersonal and communication skills.
  • Ability to manage projects independently while working cross-functionally.
  • Languages: Fluent in English and Italian; German is a plus.
What We Offer:
  • An international, family-owned company that cares about people and the planet
  • Exciting role with a wide range of tasks and responsibilities
  • Structured onboarding plan that enables our new employees to join the company quickly and successfully
  • Fun at work, a friendly, collegial relationships at eye level, as well as the commitment to common goals
  • Opportunities for home office 1-2 days a week
Location: Bozen/BolzanoDoes this sound like you? If so, we look forward to receiving your online application.What awaits youInternational and family owned companyProfessional and Personal development supported by a dedicated plattformJobspecific, structured and detailed onboarding phaseCompany restaurant with wholesome and healthy cuisineFlexible working hours and home office opportunity (if the job allows that)And a whole lot of crispy wafers...Goodness is a choice

Loacker