Key Account Manager Verquvo/Xarelto - Piemonte, Liguria, Valle d'Aosta (m/f)

• Achieve territory sales, growth, and product share targets for assigned brands, and support the development and implementation of diagnostic testing adoption
• Track performance through customer and business-related KPIs
• Map, identify, segment, and visit potential and actual customers for the product's treatment area, reinforcing sales process results by developing strong relationships with relevant stakeholders
• Continuously enriching customer understanding by capturing insights in the Sales Force CRM system, and leveraging technology, data, and insights
• Be digitally savvy: use digital solutions to ensure a holistic customer experience and support data-driven decisions
• Execute multichannel customer interactions, tailoring information based on HCP needs and preferences to build trust-based, long-term relationships, applying global Patient Focused Interaction (PFI) standards
• Arrange 1:1 scientific meeting and deliver effective presentations to HCP groups, communicating promotional messages developed in collaboration with the Marketing team
• Stay up to date with clinical data, brand strategies and tactics, the competitive landscape, and standard tools
• Plan, orchestrate, and execute multi-channel customer engagements in defined territories aligned with national MCCP and district/account strategies
• Leverage cross-functional collaboration to enhance customer experience
• Contribute to the design, development, update, and implementation of tailored action plans for key customers in close collaboration with other internal functions (e.g., Marketing, Medical, Patient Access)
• Coordinate and collaborate with internal stakeholders to meet account needs, leading the territorial cross-functional team (without direct authority)
• Provide input and share customer feedback with the brand team to inform promotional campaigns
• Monitor and report on competitor activities to ensure awareness of market dynamics and inform counter strategies
• Carry out all activities in compliance with local laws, company procedures, and the Farmindustria Code of Ethics

• Scientific Degree in biomedical sciences, chemical-pharmaceutical disciplines, or Scientific Information on Medicines; alternatively, documented experience as an ISF prior to 11/01/1993 (as per Legislative Decree no. 219 of 24 April 2006)
• At least 5 years of experience in Sales/Marketing functions or as ISF with experience with hospital specialists
• Previous experience as KAM in Cardiorenal and Diabetes will be a plus
• Strong customer focus with the ability to anticipate needs and act with a business-oriented mindset
• Results-driven, accountable, and highly self-motivated
• Agile, adaptable, and able to navigate change effectively
• Excellent communication, networking, and organizational skills
• Independent yet collaborative, with a strong team spirit
• Digitally skilled with an omnichannel approach
• Good informatics skills and strong digital mindset
• Residence or domicile and maximum availability to travel in the assigned territory
• Good knowledge of English

Bayer