Programmatic Solutions Consultant , Amazon Ads Global Sales
- Milano
- Tempo indeterminato
- Full time
- Owning the relationship with programmatic trading desk managers, engaging with multiple customer organizational levels to understand business objectives
- Providing services such as onboarding, trade desk support plans, feature training, continuous product usage consultation, and industry best practices
- Analyzing and interpreting data to identify improvement areas, root causes, and formulate enablement and adoption recommendations
- Driving the evolution of Amazon DSP by assisting customers with product beta participation, capturing customer feedback, and collaborating closely with cross-functional Amazon teams (Product Management, Engineering, Analytics, and Specialists)
- Defining and improving processes and tools for the Programmatic Solutions Consultant team to better serve customers
- A typical PSC engagement with our customers could include onboarding new traders, delivering trainings on new product features, assisting a customer with a beta feature, consulting in business strategy and planning discussions, providing oversight in execution of campaign strategy, developing campaign optimization recommendations and monitoring their impact, conducting deep dives to determine root causes of issues and informing customers of the best course of action.
- You will advocate for customer in internal forums, provide troubleshooting support and triage when needed, and simplify and propagate customer feedback to inform product and services design. PSCs operate as trusted advisors to customers every day, and ensure customers gradually develop into a proficient users of our DSP, who see Amazon DSP as their preferred means to their goals.
- You will be passionate about understanding customer objectives, and address them using our book of services and engagement best practices, to drive adoption of Amazon technologies. Your ownership, curiosity, and domain knowledge will allow you to comprehensively understand the details of our offerings and be able to speak to these to our customers with passion, authority, empathy, and clarity.
- Experience in digital advertising and client facing roles
- Experience with annual brand and media planning
- Experience (technical and operational) with multiple domain areas of programmatic advertising technologies (DSP, RTB, bid shading, machine learning optimization, ad verification, ad tracking, ad attribution, etc.)
- Bachelor’s degree in marketing, communications, or equivalent experience
- Experience in digital advertising and client facing roles with a focus on data analysis
- Experience owning relationships with programmatic decision makers
- Experience with annual brand planning and media planning
- Ability to effectively present to and confidently communicate with business-to-business (B2B) customers, including facilitating onboarding and training, or presenting plans to customer leadership (e.g. Head of Programmatic at an agency or advertiser)
- High level of professional communication in English & Italian is mandatory
- Experience in e-commerce or online advertising
- Experience in omni-channel marketing, search engine marketing or search engine optimization
- Experience in digital analytics and/or DMP, CDP
- Vertical specialization (e.g. in entertainment, automotive, etc.) within programmatic advertising
- Proficient oral and written communication skills with ability to establish credibility with technical and non-technical business owners.
- Organizational skills including prioritizing, scheduling, time management, and meeting deadlines