
Performance Marketing & Growth Specialist (Internship)
- Umbria Milano
- Formazione
- Full time
- Internship position with potential growth opportunities
- Hybrid: smart-working + 2/3 days per week in our Milan office (Romolo)
- Fluent Italian & English required
- Support the setup, monitoring, and optimization of paid campaigns (Meta, Google, TikTok, and other channels)
- Track campaign performance metrics and identify optimization opportunities
- Run A/B tests on ads, landing pages, and e-commerce flows to improve conversion rates (CRO)
- Collaborate with design and tech to implement landing page improvements and user experience enhancements
- Conduct competitor and market research to identify growth opportunities and best practices
- Support audience segmentation, targeting, and remarketing initiatives
- Assist in building creative briefs and collaborating with the content team to produce high-performing ads
- Help prepare weekly performance reports and dashboards to share with the marketing and growth teams
- Work closely with CRM, social media, and trade marketing to align acquisition, activation, and retention strategies
- Degree (or ongoing studies) in Marketing, Economics, Statistics, Communication, or related field
- Strong interest in performance marketing, growth strategies, and digital experimentation
- Analytical mindset and confidence working with numbers, KPIs, and spreadsheets
- Curious, proactive, and eager to test new ideas and learn from results
- Detail-oriented and organized, able to manage multiple experiments at once
- Familiarity with Meta Ads Manager, TikTok/Google Ads and CRO tools
- Work on real campaigns and experiments from day one, with measurable impact on growth
- Learn how to manage acquisition channels and conversion funnels end-to-end
- Gain hands-on experience with testing methodologies, CRO, and full-funnel optimization
- Collaborate across functions in a fast-paced, purpose-driven environment
- Join an incredible early-stage company where your work directly influences results