Japanspecialist is part of the JTB Corporation, one of the world's most prominent travel companies. Founded in Japan in 1912, JTB has grown into a global force in the tourism industry, employing over 18,500 people across 35 countries.At Japanspecialist, we are dedicated to offering unforgettable travel experiences to Japan and beyond. With our 360° approach to travel design, we create tailor-made journeys that cover flights, accommodation, guided tours, excursions, and other specialized arrangements.Are you passionate about marketing and have a creative flair for content? We are looking for a Marketing Coordinator to join our dynamic team in Italy, Rome, where you’ll contribute to our local marketing projects and help enhance our brand visibility. If you are a detail-oriented, enthusiastic individual with a love for Japan and marketing, this is a great opportunity to take your career to the next level!Key Activities:Marketing and content creation· Localize blog articles from English to Italian with a focus on SEO optimization and cultural adaptation for local audiences.· Write new blogs as part of local activities.· Write and coordinate newsletter.· Translate and create website copy that captivates our target market and conveys our brand's message.· Support the scheduling and posting of social media content, ensuring an engaging online presence in the Italian-speaking market.· Coordinate local marketing campaigns and promotional activities to enhance brand awareness and engagement.· Collaborate with the marketing team on projects that support the overall growth of the brand.· Assist with translations and proofreading of marketing materials.· Coordinate and promote events, fairs, and other marketing activities.· Stay up to date with digital marketing trends and contribute new ideas to improve our marketing efforts.Outcomes and KPIs· Strong collaboration between sales and marketing teams to ensure alignment on campaigns, resulting in increased lead generation, customer engagement, and sales conversions.· Consistent quality and accuracy of translated materials, reflecting high engagement rates in [local]-speaking audiences.· Timely completion of marketing projects with positive feedback from the team and local markets.Work ArrangementThis is a hybrid role. Team members are expected to work from the office 3 days per week, with the remaining days remote from home. Specific in-office days may be coordinated with the team to support collaboration and flexibility.TO SUCCEED IN THE ROLE, YOU SHOULD HAVEKnowledge/Skills· Proficiency in English and Italian, with excellent writing and communication skills.· Experience in content creation and digital marketing, with a solid understanding of SEO practices.· Tech-savvy with experience in social media platforms and digital marketing tools and AI.· Familiarity with translation and localization of content for different markets.· Knowledge of Japanese culture is a plus.· Strong attention to detail and creativity in copywriting and content production.Experience· At least 1-2 years of experience in a marketing role, with a focus on content creation and social media management.WE ARE LOOKING FOR A PERSON WHO IS:· Creative and passionate about marketing, with a love for content creation.· A team player who enjoys collaborating but can also work independently when needed.· Adaptable to working in a fast-paced, international environment.· Organized, with the ability to manage multiple projects and deadlines efficiently.· Open-minded and culturally sensitive, especially when localizing content for diverse audiences.What we offer· Opportunity to work in an international environment· Diverse & Inclusive culture· Learning and training opportunities for growth· Dedicated Employee Engagement Activities· Flexible & Remote Working
